TECHNOLOGY

Apple iphone 15 Release Date in 2022

Apple iphone 15 Release Date in 2022

Apple iphone 15 Release Date in 2022

Apple iphone 15 Release Date in 2022

Apple iphone 15 Release Date in 2022

According to early iPhone 15 rumours, Apple will shake up its smartphone lineup with various eye-catching design modifications. And now it appears that the introduction of a new flagship model will coincide with the adoption of a possibly revolutionary core material.

Since the 2017 iPhone X, Apple has utilised stainless steel solely on its premium smartphones. However, popular leaker LeaksApplePro believes the iPhone 15 Ultra (rumoured to replace the Pro Max name) would have a titanium chassis. Titanium is far stronger and lighter than stainless steel, but it is also prohibitively costly.

To begin with the good news, titanium has a higher strength-to-weight ratio than stainless steel, offering about the same strength at 40% of the weight. As a result, titanium is frequently employed in weight-sensitive applications such as aeroplane components.

Furthermore, titanium is three to four times stronger than stainless steel at the same weight. This would give Apple three options: reduce the weight of the iPhone 15 Ultra without sacrificing strength, maintain the same weight while releasing the world’s strongest smartphone, or — more likely — find a compromise between the two.

The advantages make titanium appear to be a no-brainer, but the reason it is not widely used in cellphones is cost. Titanium costs $35-50 per kilogramme, but stainless steel costs $1-1.50 per kilogramme. It’s a massive difference, and it’s a genuine surprise that Apple would offer a titanium iPhone.

Of course, Apple has industry-leading economies of scale, but even those may fail if the firm intends to boost prices again.

10/24 Update: An additional cost increase for the so-called iPhone 14 Ultra has been introduced. Bloomberg’s Mark Gurman reiterates his belief that Apple would “create a greater gap between the iPhone 15 Pro and Pro Max” in his weekly Power On email, while also mentioning the probable new ‘Ultra’ branding.

What is new is Gurman’s claim that the Ultra will cost more than the iPhone 14 Pro Max. This is not an endorsement of the titanium leak, but without a price hike, the material change would be nearly impossible.

Iphone 15 Price Expected

The iPhone 14 Pro Max now starts at $1,100 and comes in four storage sizes: 128GB, 256GB ($1200), 512GB ($1400), and 1TB ($1600). It’s a lot, but over the course of three years, an extra $100-200 at each rung is doable. Apple may also increase average selling prices by getting rid of the 128GB tier, which is far from “Ultra.”

Even at this early point, I anticipate that the Ultra-branding and price will be the big story of the iPhone 15 lineup.

As I’ve previously stated, I anticipate Apple will widen the gap between the iPhone 15 Pro and Pro Max, which might be branded the Ultra (like the watch) and cost more than $1,100—the current price of the iPhone 14 Pro Max.

On the one hand, this would be a difficult pill to take after the near-global price rises (except the US and China) launched with the iPhone 14 series. On the other hand, Apple has demonstrated a willingness to develop best-of-the-best category products in other product lines (regardless of cost), which would be consistent with the transition to ‘Ultra’ branding.

Iphone 15 new Features

Add in the reported transition to a Thunderbolt 4-powered USB-C connector, two front cameras, and the first 3nm chipset in the A17, and Apple may have created an iPhone that buyers are willing to pay a premium for. Given the difficulties encountered by conventional iPhone 14 models, it may also make a lot of sense…

 

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